To the victor go the spoils! Meet Matt Knell, the winner of the first ever Superbowl Giveaway (first ever Giveaway, period) on this here blog. He wins that gaggle of goodness I was pimpin’ on behalf of Pepsi about a week ago. For those of you who weren’t aware of the contest, here’s what Matt wins, and the rest of the star-crossed contestants can only continue to pine for…

I asked Matt, a crushed Giants fan in fact, to give us some insight into his Superbowl plans…

Super Bowl party plans probably consist of snacky goodness in the

apartment with the girlfriend, and perhaps a few others – we’ll dress

up the cat and our chin in Arizona Cardinals jerseys (NFC all the

way).

It took me a minute to decipher chin, actually it took me until Matt emailed me again granting me permission to post photos of his chinchilla (oh!) named Minnie. Here’s that strange animal in question now…

Congratulations to Matt, who also happens to be a blogger (you can check him out at TagSmith.org and SM4SC.com)

For the rest of you, just gonna have to wait until the next epic consumer brand marketing scheme here on Steady Burn – cause I’m sure as hell not giving away any of my own sweet contraband.

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