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	<title>Steady Burn &#187; Ian Mackaye</title>
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		<title>Ian Mackaye and D.I.Y. America gone Mainstream?</title>
		<link>http://www.steadyburn.net/2010/01/ian-mackaye-and-diy-america-gone-mainstream/</link>
		<comments>http://www.steadyburn.net/2010/01/ian-mackaye-and-diy-america-gone-mainstream/#comments</comments>
		<pubDate>Tue, 19 Jan 2010 21:48:55 +0000</pubDate>
		<dc:creator>Mike</dc:creator>
				<category><![CDATA[music]]></category>
		<category><![CDATA[Fugazi]]></category>
		<category><![CDATA[Ian Mackaye]]></category>
		<category><![CDATA[Minor Threat]]></category>
		<category><![CDATA[stereogum]]></category>
		<category><![CDATA[Waiting Room]]></category>

		<guid isPermaLink="false">http://www.steadyburn.net/?p=2088</guid>
		<description><![CDATA[Trying to figure out his angle here. Because the Ian Mackaye that I know would avoid like the plague anything with even a tinge of corporate sensibility. So, what exactly is he doing in a web series called D.I.Y. America that&#8217;s produced by Nike&#8217;s ad agency, Wieden+Kennedy? Along with Sonic Youth&#8217;s Thurston Moore and some [...]]]></description>
			<content:encoded><![CDATA[<p>Trying to figure out his angle here. Because the Ian Mackaye that I know would avoid like the plague anything with even a tinge of corporate sensibility. So, what exactly is he doing in a web series called D.I.Y. America that&#8217;s produced by Nike&#8217;s ad agency, Wieden+Kennedy?</p>
<p><a href="http://www.steadyburn.net/wp-content/uploads/2010/01/mackaye1.jpg"><img class="alignnone size-full wp-image-2089" title="mackaye1" src="http://www.steadyburn.net/wp-content/uploads/2010/01/mackaye1.jpg" alt="" width="500" height="265" /></a></p>
<p>Along with Sonic Youth&#8217;s Thurston Moore and some of the old school of skating&#8217;s finest, Mackaye is featured in an episode (or part of one) called <em>Skate &amp; Create</em>, which &#8220;explores “the skaters’ gaze”— the way a skateboarder looks at the urban environment in a completely different way from others.&#8221;</p>
<p>It&#8217;s not bad &#8211; not nearly as clownish as the phrase skaters&#8217; gaze would suggest &#8211; but I thought you were militant about this sort of thing, Mackaye? After all, it&#8217;s called D.I.Y. America, yet the video is only available on W+K&#8217;s website <a href="http://www.wk.com/wke/show/DIY/episode/4">here</a>?</p>
<p>I&#8217;m sure he had his reasons, still, I&#8217;d like to think of Ian Mackaye like this: on a budget stage performing a $5 show.</p>
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<a href="http://stereogum.com/archives/commercial_appeal/ian_mackaye_gets_diy_for_nikes_ad_agency_109671.html"><br />
Ian MacKaye Gets DIY For Nike&#8217;s Ad Agency</a> (STEREOGUM)</p>
<p>Photo via <a href="http://www.flickr.com/photos/44304575@N06/4288473306/">Flickr</a></p>
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